An Authorised Distributor is a company or entity officially appointed by a manufacturer or principal company to market, distribute, and support its products or services within a defined territory. Being an authorised distributor ensures that the products supplied are genuine, high-quality, and backed by warranty and technical support from the principal company.

The role of an authorised distributor includes:

• Acting as a bridge between manufacturer and customers

• Ensuring product availability through a strong supply chain

• Offering competitive pricing and after-sales support

• Maintaining trust, transparency, and professionalism in all dealings

Customers who buy through an authorised distributor gain peace of mind, authenticity, and reliable service, while the brand benefits from wider market reach, improved customer satisfaction, and protection against counterfeit products.

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